A good place to avoid downline building mistakes is to start by taking the time to learn about the downline builder software your company uses and, if you are using a tool, take the time to figure out how it works. If you are using a tool, take the time to figure out how it works. If you are using a company-provided tool, spend the time to learn what it can do and how to best use it.
#1: Not following up with your downline
One of the most seen downline building mistakes is following up with your downline. If you aren’t following up, you’re basically shooting yourself in the foot. How can you expect to have a strong, thriving network marketing business if you aren’t even staying in touch with your downline? If you want your network marketing business to be successful, you need to be following up with your downline.
As a network marketer, you will meet many people that are looking to join your network marketing team and many people that are already in your network marketing team. It is very important that you follow up with everyone in your network marketing team and not leaving anyone behind. Follow up with your downline is one of the most important things that you have to do as a network marketer, and is one of the most common downline building mistakes.
#2: Not helping your downline
Most network marketers will tell you that the quickest way to lose your shirt is by not helping your downline. Downline building is what builds a giant network marketing business. You need to learn how to build your business at home. The easiest way to do this is by learning how to effectively help your downline.
As a downline builder, the hardest thing to do is to actually bring in new downline builders to the business. This requires a lot of hard work and dedication. However, once you have a strong downline it is easy to maintain. All you have to do is help your downline and prevent them from making downline building mistakes themselves and you will see that it is like mowing the grass. You just do it once or twice a week and then sit back and watch your downline grow all by itself.
#3: Not being accountable to your downline
Being a part of a downline can be a very rewarding experience, but you may find it hard to keep up with the success of your upline, or being accountable to your downline. A downline builder software can be a beneficial tool to help you grow a successful network marketing business, because it can help you share and track your progress. An important part of a downline builder software is achieving a positive mindset, because it is so important to believe in yourself to achieve success.
If you’ve ever been on a team before, you know that your success or failure is tied to the people you surround yourself with. If you’re on a team where the others aren’t bringing in the same results as you are, then you’ll be stuck in a cycle of being unable to earn and you’ll also be doing a disservice to the people you’re trying to help.
#4: Not training your downline prevents their (read: your!) success
In fact, those that are successful in building their downline are doing at least one thing right: training their downline. This means teaching your downline how you built your business. Teaching them the very methods you used to make money in your MLM business. Your distributors should be replicating your efforts. If your distributors aren’t replicating your efforts, you need to find out why. You need to get training started, and get it done right away.
If you are running a downline builder site, if you neglect your downline’s training, they won’t achieve success.
A downline builder software is a tool, and tools are designed to make people’s lives easier. But however useful a tool might be, it’s never as powerful as the person or people using it. One of the biggest mistakes a downline builder software can make is not training those who use it properly, and it’s the responsibility of the management to ensure that employees are properly trained and know how to use the tools. If they can’t be bothered to do that, they’re ultimately being negligent and costing their employees potential success.